MUSIC: (Alpine ski theme, up and under.)
SFX: (Low murmur of ski lift.)
MAYNARD VO: Hi, friends. Dave "Jean-Claude" Maynard here, riding the ski lift up--and I mean way up--to one of those wicked black diamond slopes in New Hampshire.
Man, look at that view! I must be a couple thousand feet off the ground. And I cannot wait to ski.
SFX: (Lift grinds ominously to a halt.)
MAYNARD VO: Well, maybe I can.
While I'm up here waiting for the rescue team, let's talk about something else that'll give you a lift: the terrific apres-ski shopping at New Hampshire State Liquor & Wine Outlets. What bargains! Pretty much any wine, spirit, liqueur or cordial you can think of. All at low prices. And all tax-free.
SFX: (Wind begins to blow fiercely.)
MAYNARD VO: There are nearly 70 locations. So you'll always find a State Liquor & Wine Outlet within shouting distance of your ski lodge ... and if this chair keeps swaying I think I'll be doing some shouting of my own.
SFX: (Helicopter approaching.)
MAYNARD VO: Well, there's my ride. This is Dave Maynard on the slopes, reminding you to give your spirits a lift in New Hampshire.